My new copywriting podcast

My new copywriting podcast

Reading Time: 6 minutesI’m super excited to announce my new copywriting podcast is now live. It’s a collaboration with the flame-haired lovely that is Belinda Weaver – of Copywrite Matters fame – and if you’re into learning about anything to do with writing or...
Why I’m done with marketing

Why I’m done with marketing

Reading Time: 5 minutes  Hi. My name is Kate, and I’m a marketing addict. It seemed harmless at first—the odd blog here, a random tweet there, but over time I found I wanted to market myself more and more. These days I can’t live without my daily marketing fix. I...
VIDEO: How to install an Olark Live chat

VIDEO: How to install an Olark Live chat

Reading Time: 2 minutes2015 Update: Ultimate I wasn’t overly impressed with live chat – not the Olark software, which was great. But rather the quality of the leads it generated. A lot were tyre kickers who asked daft questions like ‘How much for...
Why I’m the worst possible client

Why I’m the worst possible client

Reading Time: 4 minutesWe’ve all had them. That nightmare client whose calls you dread. The one you whinge about to your partner, friends and dog. When their email pops into your inbox you stomach clenches. When the job is finished you celebrate with Champagne...