How to run a toe-twitchingly good conference

How to run a toe-twitchingly good conference

(Or, 10 unexpected lessons I learned from CopyCon) I’m not someone who takes risks. If you’ve read my book you’ll know that the very idea of risk taking makes my nipples invert. I do, however, have a dreadful habit of letting my mouth (or, rather my fingers) run away...
How my weight loss became my business gain

How my weight loss became my business gain

If you follow me online, you may have noticed I’ve lost some weight. About 17 kilos all up. That’s a small human, an obese dog, or nearly a large sack of cement mix. (I know because I went to Bunnings and tried to pick on up. Damn that shit is heavy). And while I’m...
11 things (not) to do at a conference

11 things (not) to do at a conference

I’m currently at a conference in the US of A. I booked it on a whim, the total cost is more than the GDP of Belgium and I have no idea why I’m here. Honestly, I’m just looking forward to lying on crisp white sheets in a quiet hotel room, enjoying no one asking me...
9 reasons not to talk about how much you earn

9 reasons not to talk about how much you earn

Or, stop waving your cash in my face you big fat show off   I’ve just launched the latest round of my Recipe for SEO Success course. And it sold out—fast. Financially, it was a fairly monstrous success.* And yes, part of me wants to show off about it. I mean, I’ve...
Xero: My Money Valentine

Xero: My Money Valentine

My longest software relationship When it comes to software, I’ll admit I’m a bit of a flibberdy gibbet. I’m a sucker for a free software trial. (AppSumo has a picture of me on their office wall titled ‘Best Customer’.) Show me a whizzy app that does a cool thing, and...
19 things NOT to do in a Facebook group

19 things NOT to do in a Facebook group

Or, online ettiquette instruction manual for real humans   These days, pretty much everything comes with an instruction manual. Whether it’s a state-of-the-art computer or a fork – you’re likely to be given some guidelines for use. But when we venture out onto the...
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