How I sold out my eCourse in 12 hours

How I sold out my eCourse in 12 hours

Or, 11 ways to drive sales without actually selling “Eww.” That blog post headline makes my skin crawl. But it had to be done. Because it’s true — I really did sell out my SEO eCourse in just 12 hours. At around 8am I sent out my slightly ugly plain text email letting...
Client testimonials: Your questions answered

Client testimonials: Your questions answered

When you work for yourself there are no performance reviews, no financial incentives and your birthday party is often celebrated by just you and your cat. So testimonials can be a huge source of encouragement, affirmation and joy. But more than that, testimonials are...
How to handle hagglers

How to handle hagglers

I’ll admit I’ve never been a good haggler. While visiting the Tunisian souks, whenever the stallholders told me a price I’d simply pay it. My Tunisian husband shook his head in dismay “You’re supposed to bargain,” he scoffed. “It’s what they expect.” But while...
SEO Spammers can kiss my BUM CHEEKS!

SEO Spammers can kiss my BUM CHEEKS!

Holy moly it’s been a tough month. I mean seriously. I moved my hosting to a new hosting company – who shall remain nameless because right now they suck. I’m publishing my new book and it’s taking EONS to get it through all the various stages....
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