Disclaimer

Last updated May 24th 2018.

Privacy Policy

The Kate Toon Copywriter Privacy Policy is designed to help you understand how we collect and use the personal information you provide to us and to assist you in making informed decisions when using our site and our products and services. References in this document to “us,” “our,” and “we” refer to The Clever Copywriting School.

 

What Information is collected?

When you visit this website you may provide two types of information: personal information you knowingly choose to disclose that is collected on an individual basis and website use information collected on an aggregate basis as you and others browse the site.

 

Personal Information You Choose to Provide

 

1.Registration Information

You will provide information about yourself, your firm or company, and your practices when you purchase The Kate Toon Copywriter products and services, register for community support, or register for email newsletters and alerts.

 

  1. Email Information

If you choose to correspond via email, we may retain the content of your email messages together with your email address and the responses.

 

  1. Website Use Information

Similar to other commercial websites, this site utilises a standard technology called “cookies” (see explanation below, “What Are Cookies?”) and Web server logs to collect information about how this site is used. Information gathered through cookies and web server logs may include the date and time of visits, the pages viewed, time spent at this site, and the websites visited just before and just after our site. We, our advertisers and ad serving companies may also use small technology or pieces of code to determine which advertisements and promotions users have seen and how users responded to them.

 

How Do We Use the Information That You Provide to Us?

Broadly speaking, we use personal information for purposes of administering and expanding our business activities, providing customer service and making available other products and services to our customers and prospective customers. Occasionally, we may also use the information we collect to notify you about important changes to this website, new services and special offers we think you will find valuable. You may notify us of your desire not to receive these offers by clicking the unsubscribe link contained in each such email.

 

What Are Cookies?

A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a website, that site’s computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each website can send its own cookie to your browser if your browser’s preferences allow it, but (to protect your privacy) your browser only permits a website to access the cookies it has already sent to you, not the cookies sent to you by other sites. Some of our business partners (e.g., advertisers) use cookies that originate from their sites. We have no access or control over those cookies.

 

How Do We Use Information We Collect from Cookies?

As you use this website, the site uses its cookies to differentiate you from other users. In some cases, we also use cookies to prevent you from seeing unnecessary advertisements or requiring you to log in more than is necessary for security. Cookies, in conjunction with our web server’s log files, allow us to calculate the aggregate number of people visiting this site and which parts of the site are most popular. This helps us gather feedback in order to constantly improve this site and better serve our customers. Cookies do not allow us to gather any personal information about you and we do not generally store any personal information that you provided to us in your cookies. By consenting and continuing to visit our site, you consent to the placement of cookies on your device.

 

Sharing Information with Third Parties

The information we collect is used to improve the content of this site and the quality of our service, and is not shared with or sold to other organisations for commercial purposes. That being said, your information could be shared under the following circumstances:

We use third parties to facilitate our business, including, but not limited to, sending email and processing payments. In connection with these offerings and business operations, these third parties may have access to your personal information for use in connection with those business activities.

As we develop our business, we may buy or sell assets or business offerings. Customer, email, and visitor information is generally one of the transferred business assets in these types of transactions.

We may also transfer such information in the course of corporate divestitures, mergers, or any dissolution.

If it becomes necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our Terms of Service, or as otherwise required by law.

 

Google AdWords Remarketing

The Kate Toon Copywriter uses remarketing to advertise online.

Third-party vendors, including Google, show our ads on sites across the internet.

Third-party vendors, including Google, use cookies to serve ads based on your past visits to this website.

Visitors can opt out of Google’s use of cookies by visiting the Ads Preference Manager or visitors can opt out of a third-party vendor’s use of cookies by visiting Network Advertising Initiative opt-out page.

 

Notice of New Services and Changes

Occasionally, we may also use the information we collect to notify you about important changes to this website, new services, and special offers we think you will find valuable. As our customer, you will be given the opportunity to notify us of your desire not to receive these offers by clicking the unsubscribe link contained in each such email.

 

How Do We Secure Information Transmissions?

Email is not recognised as a secure medium of communication. For this reason, we request that you do not send private information to us by email. Some of the information you may enter on this site may be transmitted securely via Secure Sockets Layer SSL, 128 bit encryption services. Pages utilising this technology will have URLs that start with HTTPS instead of HTTP.

 

Certain Disclosures

We may disclose your personal information if required to do so by law or subpoena or if we believe that such action is necessary to (a) conform to the law or comply with legal process served on us or affiliated parties; (b) protect and defend our rights and property, our site, the users of our site, and/or our affiliated parties; (c) act under circumstances to protect the safety of users of our site, us, or third parties.

 

What About Other Websites Linked to This Site?

We are not responsible for the practices employed by websites linked to or from our site nor the information or content contained therein. Often links to other websites are provided solely as pointers to information on topics that may be useful to the users of our site. Please remember that when you use a link to go from our site to another website, our Privacy Policy is no longer in effect. Your browsing and interaction on any other website, including sites which have a link on our site, is subject to that website’s own rules and policies. Please read over those rules and policies before proceeding.

 

Our responsibilities as a “controller” under the General Data Protection Regulations (GDPR)

If you are a resident of the European Economic Area (“EEA”) you have certain rights and protections under the GDPR regarding the processing of your personal information. We are a controller under the GDPR as we collect, use and store your personal information to enable us to provide you with our goods and/ or services and information about them.

We rely on the following lawful means of processing your personal information:

  1. Where it is necessary to fulfil a contract with you. This includes where we collect your personal information to enable us to send you course materials.
  2. Where you have given us valid consent to use your personal information, we will rely on that consent, and only use the personal information for the specific purpose for which you have given consent. This includes where we email newsletters, or send mobile notifications;
  3. We may also process your personal information where it is to further our legitimate interests where they are overridden by your rights or interests. This could include usage statistics, analytics and internal analysis so we can improve our services.

Your rights

If you are an EEA resident, you have various rights including the:

  • Right to be informed;
  • Right of access;
  • Right to rectification;
  • Right to object;
  • Right to restriction of processing;
  • Right to erasure or to be forgotten;
  • Right to data portability; and
  • Right not to be subject to automated processing.

If you want to access personal information we hold about you, or ask if that the information be corrected, please contact us. In some circumstances, you also have a right to object to or ask that we restrict certain processing activities or delete your personal information. If you would like to limit or request deletion of your personal information or exercise any other rights you can do so by contacting us.

Withdrawing your consent

You can withdraw your consent to our collection or processing of your personal information. You can do so by contacting us or by opting out of email newsletter communications by following the instructions in those emails or by clicking unsubscribe. If you withdraw your consent to the use of your personal information, you may not have access to our services, and we might not be able to provide you with our services. In some circumstances where we have a legal basis to do so we may continue to process your information after you have withdrawn consent, for example if it is necessary to comply with an independent legal obligation or if it is necessary to do so to protect our legitimate interest in keeping our services secure.

Our compliance

All personal information stored on our platform is treated as confidential. It is stored securely and is accessed by authorized personnel only. Our collection is limited in relation to what is necessary, for the purpose for which the personal information is processed, and kept only for so long as is necessary for the purpose for which the personal information was collected. We implement and maintain appropriate technical, security and organisational measures to protect personal information against unauthorized or unlawful processing and use, and against accidental loss, destruction, damage, theft or disclosure. We ensure the encryption and pseudonymisation of personal information, and we have adequate cyber security measures in place.

Your acknowledgement

By providing us with your personal information, you consent to us disclosing it to third parties who reside outside the EU. We will ensure that those third parties are GDPR compliant.

Your Consent

By using this site you consent to our collection and use of your personal information as described in this Privacy Policy. If we change our privacy policies and procedures, we will post those changes on this site to keep you aware of what information we collect, how we use it and under what circumstances we may disclose it.

 

Want to chat?

Hello!

Hello!

I'm Kate Toon

I’m an award-winning SEO copywriter and SEO consultant with heaps of experience. I help big brands and small businesses to produce engaging, creative, clever content. Now I’m ready to help you.

Love and feedback

Rebecca Hunt
Rebecca Hunt
02:23 15 Jul 18
When I did Kate’s course a few years ago I saw immediate results and success. Kate’s methods are fun, fresh and easy to follow. But I admit I got complacent and I left our SEO be for about 18 months – “if it ain’t broke…”. However, we work in a competitive market and like all good things for your business, SEO needs reviewing and refreshing periodically. When I needed it, Kate was there with great advice and her course content (which is regularly updated) is available for life time access. After a quick refresher we’re back in the game again!read more
Kylie Meller
Kylie Meller
07:42 24 May 18
Fantastic SEO course no matter what you level of knowledge is. Kate keeps it simply, makes it easy to digest and wow you with her knowledge. Worth every cent you spend on it. Your business will thank you!read more
Your Remedy
Your Remedy
07:26 24 May 18
This course is a "must do" for anyone with small business website who wants to get their head around SEO. The course is outstanding value for money. The content is engaging, easy to understand and is combined with actions encouraging you to immediately implement the knowledge. The course is on-line, however the amount of support Kate provides in her coaching calls and Facebook group create a personal and friendly touch. Most importantly you get results! My website traffic has increased by 20% in 6 weeks and conversions are also up by 34%. Definitely the best marketing investment I've made! Thanks, Kate.read more
Vanessa Rose
Vanessa Rose
23:04 17 May 18
Such an indepth SEO course that has helped me understand SEO and has given me the roadmap to implement good SEO tactics for long term traffic. Heaps of coaching calls and support. Would definitely recommend the course for small businesses who want to tackle their SEO head onread more
Angela Zegir
Angela Zegir
02:13 16 May 18
I was reluctant to sign up for the course as I was worried I would be in over my head. But I did sign up and yes at times I was in over my head. What saved me was the exceptional volume of support from Kate both in the weekly 1 hour calls and the Facebook group. I have learnt so much relevant information to put into action for my business. At the very least if I outsourced SEO in the future I would have so much deeper knowledge of what's being done and able to hold them accountable. But for now I am adding SEO to my skill set and seeing some huge improvements on my site.read more
Gary Cooper
Gary Cooper
07:10 01 May 18
I have just done the seven week "Big Course" – as Kate likes to call it. When I started it, I had no idea of the depth and reach of SEO, and the impact that each tweak has throughout the trail that leads to your ultimate result on Google. I can only compare it to going away on holiday to a city that you don't know - for the first few days you are completely lost – then as you familiarise yourself with your surroundings and become comfortable, the jigsaw comes together, and you can find your way around (even taking cheeky shortcuts here and there). So thank you – thank you for putting this together – thank you for all your efforts in explaining, to idiots like me, how to find my way around. I'd recommend anyone with the slightest need to get ranked on Google to jump at this chance – it's your very own SEO sat nav ...read more
Discreetly Fit Pelvic Floor Reform
Discreetly Fit Pelvic Floor Reform
01:41 30 Apr 18
“When I was pregnant I was overwhelmed by the amount of information in regards to what a Mum needs to know. When I finally found a book that generously offered reliable and practical information, I felt incredibly grateful and super lucky. This book indeed helped me in priceless ways. I feel very much the same about Kate’s SEO course. It is that very resource you need if you want your website to fulfil its purpose and serve your business. Terrific value for money!”read more
Elly Fischer
Elly Fischer
05:33 24 Apr 18
I''m just finishing the Recipe for SEO success ecourse. Wow. What a brilliant course. Packed to the brim with so much great information and learnings. It's excellent value for money. Kate really knows her stuff.read more
Matthew Tutty
Matthew Tutty
04:51 20 Apr 18
Kate - Thank you, you are a Wonder Woman. I have just completed your SEO Nibbles and SEO 10 Day challenge. Both these courses have been on my to do list for over 12 months. I finally dived in and completed both and being super pumped I have now just signed up for your SEO good Karma course which I'm super excited about. your knowledge, advice and support is invaluable and super easy to get. The changes / updates I have done myself to my website already have helped me with some wins!!! Thank you. I feel confident to take back and lead my own SEO. I highly recommend Kate and her SEO courses - thank you so much Kate for everything that you do and offer.read more
Alice Bullivant
Alice Bullivant
11:00 10 Apr 18
Kate's knowledge, advice and support is invaluable. Every single time I have followed her advice, things have improved for my business, and so much so that I invested in her full SEO course with the 1:1 option. This course is a must for small businesses that want to succeed - I should have done it much earlier. I cannot recommend Kate or her SEO course enough - thank you so much Kate for everything that you do and offer.read more
Casey Bryden
Casey Bryden
05:18 10 Apr 18
I'm currently working through the Degustation Recipe for SEO Success and so far my only regret is not having done it sooner. I can now clearly see the SEO opportunities for my business and I understand the actions that I need to take to get my business to the next level. Kate gets straight to the point and, while she clearly has the technical expertise, she manages to speak in layman terms to us non-SEO experts. The course is easily digestible, with short learnings and actions in each module, making it easy to get through between family and work life. If you do one thing for your business, sign up to one of Kate's courses. I never thought I'd say this, but I'm excited about SEO! Thanks Kate!read more
Third & Public
Third & Public
02:45 10 Apr 18
What a fantastic course - I'd been putting it off for so long - but I knew it would be worth it when I finally took the plunge. And it was. My knowledge has soared and my confidence also. It will be incredible to provide our clients with so much additional value moving forward. Thank you so much Kate. Your SEO course is without a doubt an absolute winner.read more
Nicole Cordony
Nicole Cordony
02:05 05 Apr 18
I just had a one hour degustation chat with Kate. By far the most valuable hour I have ever spent on marketing in my 17 year marketing career (seriously). I was blown away by how much we covered in the hour session, and I have never felt clearer about the path to SEO success for my business. Thanks so much Kate, you really are the expert!"read more
Stevie Dillon
Stevie Dillon
19:21 12 Feb 18
Thanks Kate for your Wordpress for SEO course, it was super helpful in building my Wordpress website and your extra assistance was appreciated.read more
Cathy Devlin
Cathy Devlin
11:14 24 Jan 18
I recently started Kate's Recipe for Success course and cannot recommend it highly enough. Kate cuts straight to the point on how to improve your SEO in easy to follow, actionable steps and provides amazing support and guidance to all questions from members in the group. Her knowledge is up to date, relevant and she has a great sense o humour to make the course fun too. Thank-you Kate!!read more
Dierdre El
Dierdre El
07:33 23 Jan 18
If the thought of your business staying the same makes you feel sick to your stomach - you need to do Kate's course. You owe it to yourself to learn from the very best in SEO. I recently completed Kate Toon's Recipe for SEO Success Course, and it was without doubt, the best thing I've EVER done for my business! After a few short weeks of implementing Kate's teachings, I watched my rankings dramatically improve in Google search results for my chosen keywords, and also obtained a top spot in the local pack and knowledge graphs. Previously, the majority of my new clients came from referrals but they're now coming from Google. Website traffic is also increasing daily, which is a direct result of what Kate teaches you to implement. A non-jargony course that's easy to understand and thoroughly enjoyable to complete, Kate's incredible support and sense of humour is a winning combination for any business. I cannot recommend Kate's courses highly enough! Thanks Kate, you're a bl**dy good egg!read more
Regis Gapaillard
Regis Gapaillard
01:30 05 Jan 18
I have done many online courses over the years and Kate's SEO course is one of the best ones. She has extensive knowledge about everything SEO and marketing, but the best part is that her courses are very practical and based on her own experience of what works. You can start implementing on day 1 and get quick results. I keep coming back to her videos to increase my knowledge and improve SEO results for myself and my clients. Thanks so much Kate.read more
Gavin Hodgins
Gavin Hodgins
03:46 19 Dec 17
This is an unbelievably good course. I've followed Kate for a while before decided to take the plunge into the SEO recipe for success course, and I now only wish I had of done this sooner! The course itself is really well structured, there is a lot of amazing content that you get, plus the weekly coaching calls are wickedly good - they really helped me stay focused week to week to ensure I got through and did everything (almost) on time. I can now confidently run the SEO on my sites,, which is going to save me around $4k per annum - considering I paid less than this for the course in total, Im very happy with the return on my investment. Seriously, just go and do this course, you will not regret it. Thanks Kate, your an SEO rockstar!read more
Info | Craig Parry Photography
Info | Craig Parry Photography
00:17 18 Dec 17
I signed up for Kate Toon's SEO course so that I would feel more empowered when chatting to our web guys about our online presence and strategy, and to improve my own skills so that we could start implementing regular content myself. With each week building on the next, I found Kate's course easy to understand and highly beneficial. Not only did I learn about creating content the 'right' way, I've also learnt how to ensure our site is 'healthy' and has a good, solid foundation. There's loads of useful info and resources so the ability to dip back in and work through each step even after the course has ended is a bonus. Highly recommend. Thanks Kate!read more
Claire Gamble
Claire Gamble
12:19 12 Dec 17
I can fully recommend Kate Toon’s Recipe for SEO Success course. I’ve spent loads of time in the past reading articles and speaking to SEO ‘experts’, but apart from picking up a few tips here and there, I still didn’t feel that confident navigating my way around the vast SEO universe – especially the technical side of things. Kate’s course has been the answer to all my problems! It is so thorough, easy to understand and brings together everything in one place – without any nonsense or smoke and mirrors. I was blown away with how much amazing content and resources are included in the course. There’s so much more than I was expecting and I know I'll be revisiting the materials over and over again.read more
Jasmine Andrews
Jasmine Andrews
04:23 12 Dec 17
Before I did Kate's course "The Recipe for SEO Success", I was offering half-assed SEO services to my web design clients. I sort of knew some of the steps to good SEO but didn't have a process to follow to ensure a consistently high quality outcome. Kate's course taught me a great process to follow, plus how to carry out each step thoroughly and for best results. She really knows her stuff and isn't stingy with sharing her years of experience with her students. I've enjoyed it so much that I somehow ended up registering for her Copywriting Conference because I trust Kate and her expertise so much.read more
Alicia Kacar
Alicia Kacar
01:13 11 Dec 17
Kate Toon is the real deal. I've just completed the Recipe for SEO Success e-course, which is hands down the best course I've ever taken - and I've taken a few! Kate combines easy-to-follow lessons with loads of support, tools and resources. In a few short weeks, I've reduced the load time of my website by more than half, and made it to page 1 of Google for several of my keywords. I've even nabbed 2nd position for one particular phrase, which wasn't even on my radar before the course. Thanks Kate - you rock!read more
Stephanie Campanella
Stephanie Campanella
21:51 28 Nov 17
I've just done Kates course and she's spectacular. A real human teaching some awesome tech. Thank You Kate!!read more
Simon Mitchell
Simon Mitchell
22:57 12 Nov 17
Kate Toon's Recipe for SEO Success course offers a detailed (but incredibly easy to understand) insight into the world of SEO. I was a little unsure about making this investment, but considering the amount of information you get (plus lifetime access) it's actually extremely good value for money. I highly recommend the course for both SEO newbies and people who want to extend their skills in this area.read more
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