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My work for the NSW National Parks website recently went live. I was involved in the planning and structure of the website including a lot of ‘naming’ for the navigation and core pages. I also set up templates for each section to help internal copywriters write the huge amount of copy required.

Visit the National Parks Website
Here’s what my client had to say:

“Working with Kate means one less thing to worry about. I’m pretty sure she’s a super hero, who continually over delivers, no matter what the brief or what the deadline is. After working with Kate, you’ll have a great result plus have learned something along the way.”
Claire Seidler; Account Director Bullseye

My involvement with the project

I worked on this project with the great team at Bullseye Digital. My involvement included:

  • Providing feedback on site architecture, site maps, and wireframes.
  • SEO copywriting for interface and core pages.
  • Template creation for internal copywriters.
  • SEO keyword advice.
  • Design consultation.


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