How to write a copy deck in five easy steps
Reading Time: 3 minutesIf you’re not sure what a copy deck is, then read this post ‘What is a copy deck?” It isn’t always this easy to put together a copy deck so I thought it might be nice and loving of me to let you all know how I approach the...
How to cut back your copy
Reading Time: 3 minutesLook, I love me some words. Love ’em. I like long ones, short ones, difficult to spell ones and rude ones. But sometimes you have to STEP AWAY from the word pot. Yes, put down that word and move quietly away. Because some words add nothing but...
How to write great SEO copy
Reading Time: 3 minutesPeople are arguing right now about just how important keyword saturation or keyword density is to improving your search ranking. While it may not be the number one factor in winning the Search Engine Optimisation (SEO) battle, it’s definitely...






