Client testimonials: Your questions answered
Reading Time: 4 minutesWhen you work for yourself there are no performance reviews, no financial incentives and your birthday party is often celebrated by just you and your cat. So testimonials can be a huge source of encouragement, affirmation and joy. But more than...
How to run a toe-twitchingly good conference
Reading Time: 8 minutes(Or, 10 unexpected lessons I learned from CopyCon) I’m not someone who takes risks. If you’ve read my book you’ll know that the very idea of risk taking makes my nipples invert. I do, however, have a dreadful habit of letting my mouth (or,...
How Facebook Live saved my marriage
Reading Time: 5 minutesWe’ve all heard of Facebook Live, but how many of us use it in our businesses? What are the benefits and could it also transform your marriage? Okay, I’m going to be honest with you. Since becoming a soloist, I’ve gotten a little … well,...
I went from sole trader to Pty Ltd. Here are the *real* benefits!
Reading Time: 4 minutes It’s official. I am now a Director of my very own company, Stay Tooned Pty Ltd. As a Director there are a raft of perks you can enjoy (and I’m not talking about tax relief). Here are 10 often-forgotten perks. I’ve been umming and aahing for...
How my weight loss became my business gain
Reading Time: 6 minutesIf you follow me online, you may have noticed I’ve lost some weight. About 17 kilos all up. That’s a small human, an obese dog, or nearly a large sack of cement mix. (I know because I went to Bunnings and tried to pick on up. Damn that shit is...
Hello!
I'm Kate Toon
I'm an award-winning SEO copywriter and SEO consultant with heaps of experience. I help big brands and small businesses to produce engaging, creative, clever content. Now I'm ready to help you.
