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9 simple social media tactics that ACTUALLY work

9 simple social media tactics that ACTUALLY work

Or, how to build your brand online quickly and easily There are a gazillion millionty million articles about how to boost your brand on social media. I know because I have a folder where I save them all. Over time the folder gets bigger and bigger, throbbing on my...

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How to be successful (even if you’re not popular)

How to be successful (even if you’re not popular)

Or, why big lists don't always mean big money We all have that one business friend. The one who started out when we did, but has now taken an elevator to the penthouse of success while we’re still puffing up the stairs to the mediocrity first floor. I have that...

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My year in review 2017

My year in review 2017

What worked, what didn't and my plans for 2018 If you’re anything like me, you’re probably feeling a bit weary. At this time of year I’m sure we could all do with some time out and a refresh. But for me it’s more than just tiredness. It feels like I’ve been whacked in...

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Copywriting rates: How much should you charge?

Copywriting rates: How much should you charge?

Post last updated: December 2017 Many Australian copywriters charge an hourly rate but more often copywriters charge a fixed rate for the entire project. Hourly rates range from $70–$100 per hour for new and junior copywriters, $100–$130 per hour for mid-level...

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How to handle a bad case of Blogstipation

How to handle a bad case of Blogstipation

Or, ways out of the creative rut Regular readers will have noticed that I haven’t blogged in a while. I can’t even remember writing my last blog. Yes, I’m a big believer in the BLOG LESS. BLOG BETTER mantra*, but seriously this is getting ridiculous. So this morning I...

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I know you don’t like me, and that’s okay

I know you don’t like me, and that’s okay

One of the hardest things about being a solopreneur is that it’s all you. There’s no boss or team of minions to hide behind. It’s just little old you as the face and mouth of your business. And deciding how to present yourself can be incredibly tough. "I’m running a...

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6 big money mistakes I’ve made, and the lessons I learned

6 big money mistakes I’ve made, and the lessons I learned

Before I get stuck in, let me state for the record that I’m not an accountant or financial adviser, and I’m a bit crap at maths. So take the advice in this column with a giant pinch of salt, a slice of lemon and a shot of tequila. So take the advice in this column...

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How to handle hagglers

How to handle hagglers

I’ll admit I’ve never been a good haggler. While visiting the Tunisian souks, whenever the stallholders told me a price I’d simply pay it. My Tunisian husband shook his head in dismay “You’re supposed to bargain,” he scoffed. “It’s what they expect.” But while...

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12 online creeps you don’t want to meet

12 online creeps you don’t want to meet

All too often I find myself cringing at the antics of online creeps. I watch them repeatedly putting their digital foot in their mouth, and hope that the web police will swoop in and take them down. But sadly the sirens never sound. And the online creeps keep...

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SEO Spammers can kiss my BUM CHEEKS!

SEO Spammers can kiss my BUM CHEEKS!

Holy moly it's been a tough month. I mean seriously. I moved my hosting to a new hosting company - who shall remain nameless because right now they suck. I'm publishing my new book and it's taking EONS to get it through all the various stages. I've been sick as a...

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Want to chat?

Hello!

Hello!

I'm Kate Toon

I'm an award-winning SEO copywriter and SEO consultant with heaps of experience. I help big brands and small businesses to produce engaging, creative, clever content. Now I'm ready to help you.

Want to chat?

Hello!

Hello!

I'm Kate Toon

I'm an award-winning SEO copywriter and SEO consultant with heaps of experience. I help big brands and small businesses to produce engaging, creative, clever content. Now I'm ready to help you.

I'm ready and waiting

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