Video script copywriting

video script copy

If you’re looking for a great way to engage customers, summarise who you are, showcase your products and boost your SEO, well a video could be the answer.

Businesses are beginning to realise that a short video can be a huge asset to their website. After all, why read all that copy when a clever, creative video script can sum up everything you do in just 90 seconds?

How to write a video script

Writing videos scripts isn’t easy. Not only do you have to say everything in less than two minutes, you need to imagine you’re talking directly to your customer.

You also need to clarify your core messages as succinctly as possible, explain your services and express your unique selling points, without losing the viewer’s interest.

The Google Gods love a little video

When Google is crawling your website, it’s commonly believed that they pay extra attention to rich content – especially videos. Videos are known to increase a visitor’s ‘time on site’, which is one of the metrics Google uses in it’s algorithm to assess the quality of your site and its content.

Why not work with an award-winning video script copywriter?

I have years of experience writing video scripts for large brands and small businesses. I’ve even won awards for my Audi and Samboy Chips video scripting.
I’ll help you develop a structure for your website that addresses your customers’ needs and illustrates how your business is uniquely placed to delivery the solutions.

Not only will I write winning words, but I’ll also provide suggestions for visuals. I’ll make sure you say just enough to win over your customers, without your voiceover having to run at hyper speed.

Here are two videos I’ve written recently:

Okay, I’m interested. What next?

Contact me for a quote and I’ll send you a briefing document. Let me know your initial thoughts for your video, and I’ll come back with suggestions on how best to approach your script. It usually takes three drafts to finalise the script.

Want to have a chat?

If you need a Copywriter, SEO Consultant or Information Architect, then please call me for a chat and an obligation free quote. I'm in Sydney Australia on +61 (0) 418 166 458 or contact me.

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Who is Kate Toon?

Hi, I'm an award-winning SEO copywriter and SEO consultant with over 18 years’ experience. I've worked with big brands such as Westpac, the RTA, Curash and Kmart and helped countless small businesses to produce great content.



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