The beginner’s guide to SEO


SEOMozPeople often ask me: ‘Where’s the best place to learn about SEO?’ Well, I totally recommend It’s got heaps of great tools, most of which are free, or you can upgrade to Professional level to get your hands on the really good stuff.

Their ‘Guide to SEO’ rocks, so I thought I’d promote it here for all you Search newbies:

New to SEO? Need to polish up your knowledge? The Beginner’s Guide to SEO has been read over 1 million times and provides comprehensive information you need to get on the road to professional quality SEO.

The Beginner’s Guide to Search Engine Optimization (SEO) is an in depth tutorial on how search engines work that covers the fundamental strategies that make websites search engine friendly.

Read the full SEO guide

Download the SEO guide (PDF)

Want to have a chat?

If you need a Copywriter, SEO Consultant or Information Architect, then please call me for a chat and an obligation free quote. I'm in Sydney Australia on +61 (0) 418 166 458 or contact me.

The Recipe for SEO Success

Who is Kate Toon?

Hi, I'm an award-winning SEO copywriter and SEO consultant with over 18 years’ experience. I've worked with big brands such as Westpac, the RTA, Curash and Kmart and helped countless small businesses to produce great content.



Let’s get social